Nike

Exploit yourself is a Spec commercial inspired by NIKE. Directed by Carl Erik Rinsch, Expliot yourself talks about your own limits. The commercial was produced in Big Lazy Robot Visual Effects studio. Our wish was to show off the nerve and spark and freshness of the city with the strength and power of modern sport competition, all in a whole 3d environment.

Motion Graphics - Big Lazy Robot

Sound Design & Music - Andy Vourkou